Mustang Mach-E Continues To Roast The Regular Mustang In Sales

Another quarter has come and gone, and depending on the Mustang you’re looking at, it was either a great quarter, or a really disappointing one. The electric Mustang Mach-E is looking more and more like the prize pony, as its sales keep climbing, even after a solid 2024. It’s among good company, too, as Ford’s seeing improvements across its electrified lines. As for the gas-powered Mustang coupe and convertible, it’s falling ever further behind the EV, as sales are actually dropping. It may be headed for one of its worst-ever years.

This Horse Race Isn’t Close

At 11,607 units, the Mustang Mach-E is up a whole 21% over last year’s first quarter sales. These must’ve mainly been 2024 models, as Ford said the 2025 models will be headed to dealers this month. At 9,377 units, the gas Mustang was outsold by the Mach-E by 2,230 units. The bigger concern was the sales drop from last year. In the first quarter of 2024, Ford moved 13,707 gas Mustangs, so sales are down 31.6% year-to-year. Even with the Mustang having been significantly updated, and having about the most iconic automotive image in America, it seems it can’t compete with the Mach-E, which is more practical and has appeal beyond Mustang fans. The year is far from over, though. In the Mach-E’s favor, those 2025 models have much lower starting prices across the board, increasing the EV’s appeal. Working against the Mach-E, is the fact that it’s built in Mexico. So it will be subject to the Trump administration’s new tariffs. If Ford has to raise prices again, it could slow down Mach-E sales.

Ford’s Electrified Vehicles Are Doing Well

The Mach-E is only part of the good news for Ford’s electrified models. The E-Transit has had a particularly good quarter, too. The electric van was up 29.9% over last year, reaching 3,756 sales. The F-150 Lightning, strangely, was down a bit to 7,187 units. That makes for a drop of 7.2%. Still, the improvements from the Mach-E and E-Transit meant that Ford’s overall EV sales were up 12%. Hybrids also did well, climbing by 33%. The F-150 hybrid made up for the lower Lightning sales, having increased by the same 33% as Ford’s total hybrid sales. Ford also noted that the share of electrified models in its total sales grew by 3% to 15% overall. That’s a clear sign that more and more people are interested in hybrids and EVs, especially since they’re growing during a quarter in which overall sales were up.