- The South American version of the VW Amarok will get a new generation in 2027.
- The midsize truck will be produced in Argentina, following a $580 million investment.
- An official teaser hints at a fully redesigned truck, with modern styling features.
Volkswagen is gearing up to launch a new generation of the Amarok pickup for the South American market. While midsize trucks continue to gain traction worldwide, VW is doubling down on a regional approach for its workhorse, which is set to debut in 2027. Alongside the announcement, the company shared an official design sketch that hints at a futuristic evolution of the familiar nameplate.
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And no, before you get your hopes up, it’s not coming to North America—thanks in part to the good old Chicken Tax. Unless Volkswagen decides to build it on US soil, don’t expect to see this version of the Amarok on stateside roads anytime soon.
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The upcoming model is designed to replace the current South American Amarok, which originally launched in 2009 and has been kept alive through facelifts in 2016 and, more recently, in 2024. Despite sharing a name, the new model will likely have little in common with the global Amarok, which is built on the same platform as the Ford Ranger.
A New Look, Familiar Segment
The sketch released by VW leans heavily into concept-style exaggeration, but it still offers a rough idea of the styling direction. Key features include full-width LED headlights, a heavily sculpted front bumper, a bulging hood, and squared-off fenders that give it an aggressive stance. The black roof and shark-fin D-pillar bring to mind some design cues from the GMC Hummer EV, though the overall silhouette stays firmly in midsize truck territory.
According to Volkswagen CEO Thomas Schäfer, the new Amarok will be “developed, designed, and produced in South America, for South America.” That tight regional focus means the design and engineering teams will aim to tailor the truck to local preferences, terrain, and use cases, instead of simply adapting a global product.
Old-School Platform, Modern Goals
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While VW hasn’t shared any technical details yet, the new Amarok is expected to stick with a traditional ladder-frame chassis and internal combustion engine. Alexander Seitz, CEO of Volkswagen Latin America, has promised that the Amarok will set “new standards in terms of performance, innovation and sustainability.”
Production will continue at VW’s Pacheco plant in Argentina, where the Amarok has been built for 15 years. Over 770,000 units have rolled off the line so far, and the facility is getting a significant refresh, backed by a $580 million investment. That funding will go toward upgrading manufacturing tech, streamlining digital systems, and improving overall energy efficiency.
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In addition to the South American model, Volkswagen will maintain its collaboration with Ford for the global Amarok, which is produced at the Silverton plant in South Africa.
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As Schäfer put it, “Regional growth and localization are important elements of our global plan for the future,” describing the company’s position in South America as “strategically important.”
Volkswagen will expand its model range in a “targeted manner”. Beyond the Amarok, the automaker is planning to roll out nine new models in Europe by 2027, including production versions of the ID.2all and ID.Every1 concepts.
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