Limited edition Challenger failed to sell on Bring a Trailer in December 2023, but changed hands this month for $55k less than the previous highest bid
April 11, 2025 at 13:11

- A Challenger’s auction performance serves as a warning for people trying to flip limited editions.
- The Demon 170 owner turned down $181k in 2023 but accepted $126k on same site this month.
- Demon 170 is one of 3,300 cars fitted with a 1,025 hp supercharged V8 and drag-friendly tires.
Investments in the stock market can go up and down, a fact brokers are obliged to warn, and one we’ve witnessed for ourselves this month. But so can investments in collectible cars. As the Dodge on this page proves, you might make a killing if you buy and sell at the right time, but get too greedy and hang on too late and your profit is toast.
The Sublime 2023 Demon you’re looking at is a Challenger SRT Demon 170, the high-point of the going-away party Dodge threw for its Charger and Challenger muscle cars. One of 3,300 sold in the US, it featured a crazy 1,025 hp (1,039 PS) version of the brand’s mighty Hellcat supercharged V8 and a chassis tuned for drag racing.
Related: Sellers Refuse $120K For Dodge Demon 170s, Pretend It’s Still 2023
With the help of its road-legal drag tires it could hit 60 mph (97 km/h) in 1.66 seconds and gobble up the standing quarter in less than nine. Buyers scrambled to get in on the action, many hoping to get their hands on the cars and flip them for a huge profit.
And some managed it. But not the owner of this car. Back in December of 2023 he put it up for auction with Bring a Trailer where bidding reached $181,0000 – slightly less than the $200k or so that some similar cars had changed hands for, but way above the $116,641 price on the window sticker.

Fast forward to April 2025 and the exact same car made a second appearance on Bring a Trailer, only this time the bidding action was far more muted, and the owner more realistic. The Demon – now with 15 miles (24 km) rather than 12 miles (19 km) on its odometer – sold for $126,000. That’s a $55,000 price difference before you even account for any loan interest he might have paid to fund the purchase in the first place (we don’t know, maybe he paid cash).
And this tale isn’t unusual. In the last couple of month bidding on two other Demon 170s topped out in the $120,000s, the collector market having cooled considerably since the heady days of the pandemic. We think the new owners of this Demon got a great deal though. What do you think?
#Owner #Rejected #181K #Demon #Sold #126K